Communication privacy management theory online dating

Within the context of use of SNSs, studies indicate that having technical skills and familiarity with privacy settings are positively correlated with changing privacy settings (boyd & Hargittai, 2010; Debatin et al. It should also be noted that, literacy and the accompanying confidence in the ability to manage one’s privacy may also influence the extent to which individuals engage in disclosure by reducing what Turow and Hennessy (2007) name as “fear of disclosure” (p. Attitudes about privacy may also determine the extent to which an individual engages in privacy management behavior in general (Jensen & Sørensen, 2013; Taddicken, 2014; Van den Broeck et al., 2015; Vitak, 2012).

Additionally, given age differences in SNS usage patterns (Van den Broeck et al., 2015) a comparative analysis of the respective influence of privacy literacy, attitudes and concerns on privacy management behavior across different age groups is needed.Specifically, according to the CPM, the decision about level of openness entails a consideration of the expected benefits, such as self-clarification, and relationship development, and the potential “perils of revealing” (Petronio, 2002, p.66).In line with the CPM, what has been named as the (Dienlin & Trepte, 2015; Trepte, Dienlin, & Reinecke, 2014) argues that while evaluating the risks and benefits of a privacy related decision (e.g., whether to disclose or not, whether to close one’s profile to public) users, despite being aware of the risks, will consider the gratifications to exceed the risks.A mediation model demonstrated that amount of disclosure mediated the relationship between age groups and privacy protective behavior on Facebook.Finally, ANCOVA suggested that the impact of privacy attitudes on privacy protective behavior was stronger among mature adults.

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